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AMSOIL Partners with Erik Buell Racing

Cycle World's First Looks: Erik Buell Racing EBR 1190RS

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AMSOIL has reached an agreement with Erik Buell Racing LLC that includes development and supply of production lubricants for the new EBR motorcycles and a three-year sponsorship of the EBR race team in AMA Pro Superbike competition.

"AMSOIL is a great story of American engineering and entrepreneurship, and we are very proud that they recognize similar characteristics in our new motorcycle company and have chosen to work with us," said Erik Buell. "They were the first company to introduce synthetic oils to the consumer market, and have become recognized throughout the industry as a leader in lubrication technology."

"We are very impressed with the development process, level of integrity and technical expertise with which AMSOIL approaches their products,” said John Fox, EBR engineering director. “They have a really strong internal technical team and also use independent third party firms to check their products against the competition on a regular basis to make sure they know where they stand. Their commitment to continuous improvement is exemplary."

"AMSOIL is very happy to be involved with EBR with their new street motorcycles,” said AMSOIL Race Program Manager Jeremy Meyer. “We saw a great match in the way they are using the extreme world of racing to push their new 1190 to the maximum so they can be sure it will be over-built for street use. That is what we have done for so many years at AMSOIL. Our company’s founder came from the world of fighter aircraft, and has always driven us to push the extremes of performance."

The EBR/AMSOIL #99 AMA Superbike race team will feature rider Geoff May. The team will start at Daytona using last season’s Buell 1125RR model, and expects to debut the race-prepared version of the new EBR 1190RS at Infineon in May.

Link to the Cycle World EBR review.

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